I solve 21st century problems
What I do
I solve complex design, technology, product, and business problems that require out-of-the-box thinking and multidisciplinary knowledge.
My role(s)
I fit into any of these steps in the process. I can start as early as you need, and stay with you as late as you need.
Strategy
I refine the problem statement, identify the KPIs, and draft the plan for how to approach the problem.
UX
I create alignment between your users’ needs and your own needs to identify a win-win solution.
Design
I generate a bespoke solution starting from low-fidelity sketches spanning all the way to final specs.
Leadership
I de-silo teams, create a single source of truth, keep operations on schedule, and unblock decisions.
My innovations
In my 25 year career, I have solved many business and usability problems with innovative design. I have turned some of these solutions into products and demos for you to try out.
XenBuild
A revolutionary product visualization system that de-silos organizations, enables async teams, and leads to better products.
Use Case Finder
Generate a behavioral map of your website from Google Analytics data. Reveal hidden patterns that your KPIs won’t.
Historigraph
Visualize change in complex systems over time. Turn a confusing sequence of events into a clear picture.

Alphaliterate
Learn a new alphabet like Cyrillic or Arabic in less than a day by reading classic literature in English. It doesn’t feel like work.
Client work portfolio
I have worked on many diverse projects over the years, with 70% of my work in B2B and 30% in B2C. Detailed case studies are available for serious inquiries.
